While SMS has the reputation of being revolutionary for marketing, it is also changing the workplace in ways that are invaluable to team leaders, managers, and executives. This is because SMS platforms offer a wide variety of tools that allow businesses to streamline their workflow by improving communications. If that sounds like something you’d be interested in for your business, keep reading.
1. Inter-Team Communication
Texting is one of the most efficient forms of communication by its very nature and is vastly superior to email and even online chats. This is because texting has the advantage of creating instantaneous engagement since people almost always check their texts. Using this principle, it is possible to create an inter-team text system that will vastly improve communication.
Now, it’s important to understand how this works through the use of segmentation. By splitting the entire user base of an SMS platform into different groups, you allow for specific messages to be sent to specific groups. This is great when you want to allow certain departments to communicate via text with themselves without the entire workforce receiving texts.
2. Communication Between Teams
Sometimes teams need to work closely together to get things done, such as the sales team and the marketing team if those are separate entities. By using an SMS platform to allow separate teams to communicate via text, you’ll see a noticeable improvement in their productivity. This is because the instantaneous nature of text-based communication means fewer delays and less need for face-to-face communication which can be costly in regard to your employees’ time.
Once again, segmentation is the key here. Temporarily merging two segments into a single large segment for the duration of a collaborative project or creating an entirely new segment is a great way to get two or more teams on the same page and working as a cohesive unit towards a shared set of goals.
3. Departmentwide Broadcasts
While SMS platforms can be used to allow private communication between management and executives, it is also a great way for these overseers to send out notifications to entire teams at once with a group text. This allows for instant course correction if something has gone wrong, or quick reminders to keep everything on track. On top of this, it also helps prevent the “telephone game” problem that comes with traditional methods of communication when directives come from the top down. Since the information is coming from a single source when sent via an SMS platform, it won’t change little by little as it is shared until it loses its original meaning. This means less confusion, less need for clarification, and better results overall.
4. Personalized Text Messaging
Sending out personalized text messages to specific team members can be difficult if you’re doing it the old-fashioned way using your phone’s basic capabilities. However, with an SMS platform, you can single out specific people to message with the click of a button. This will help keep these communications private and avoid disrupting the rest of the team if you need to communicate with only one person. Again, this helps to improve workflow and can be used to correct specific problems if only one person is needed to make corrections.
5. Boosting Morale
Using an SMS platform to message your team and let them know they did a good job is a great way to boost morale. You can also send encouraging messages periodically as well as long as they don’t become disruptive. Additionally, you can send specific messages of encouragement to certain team members to let them know they did well to create a more personalized message. Using these tactics will create happier workers and happier workers are much more productive in the workplace.
A Superior Form of Communication
When it comes to workplace communication, SMS is quite possibly the most powerful method. Not only does it offer a variety of ways for teams to communicate with one another and for management to communicate with their teams, but it also allows for improved collaboration and efficiency overall. If you’re not using SMS for workplace communication, you should be. And if you already are, then you should look into using an SMS platform if you aren’t already. It will make SMS easier and give you the tools you need to improve your productivity on all levels.
